RCS messaging
RCS Business Messaging with Your Brand on Every Message
Send app-like messages to the default Android messages app: your logo, a verified brand name, images, carousels and buttons, with no app to install.
- Verified sender with your name and logo
- Images, carousels and suggested replies
- Read receipts and click tracking
- Falls back to SMS when RCS is not available
Office in Sector 115, Mohali · +91 70180 62319
- DLT registeredCommercial SMS in India
Meta WhatsAppBusiness Partner
30-minute call, Mon to Fri
Book a demo
RCS messaging
What is RCS business messaging?
RCS (Rich Communication Services) is the upgrade to SMS on Android phones. Messages arrive in the same messages app people already use, but look like a chat app: your brand name and logo at the top, pictures, product carousels and buttons such as "Track order" or "Call us".
Each business sender is checked and approved before launch, so customers see a verified brand instead of an unknown number. When a phone does not support RCS, the platform can send a regular SMS instead, so no customer is missed.
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What you get with rcs business messaging
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Verified brand sender
Your business name, logo and colours at the top of every conversation, with a verified badge after approval.
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Rich cards and carousels
Show products, offers or properties with an image, a title and buttons, several cards side by side.
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Suggested replies and actions
Buttons to reply, open a link, call you, open a map or add an event to the calendar, all in one tap.
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Read receipts
Know which messages were delivered and read, not just sent, so you can measure campaigns properly.
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Two-way conversations
Customers can reply, and replies reach your team or an automated flow.
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SMS fallback
Where RCS is not available, a plain SMS goes out instead, following DLT rules.
How businesses use rcs business messaging
Common ways our clients put rcs business messaging to work.
E-commerce and D2C
Product carousels, cart reminders and order tracking with buttons.
Travel and hospitality
Boarding passes, booking confirmations and check-in reminders with maps.
Banks and fintech
Card offers, loan pre-approvals and payment reminders from a verified sender.
Automobile dealers
New model launches with images and a test-drive booking button.
Real estate
Project brochures as cards, site visit booking and location sharing.
Education
Course launches, webinar invites and counselling call-backs.
See rcs business messaging working for a business like yours.
How to get started
From the first call to your first campaign.
- 01
Book a demo
We show live RCS messages on a phone and look at which of your SMS campaigns would gain from rich content.
- 02
Brand verification
We prepare your brand details, logo and use case and submit your sender for approval.
- 03
Design your messages
We build cards, carousels and buttons for your first campaigns and test them on real devices.
- 04
Launch and measure
Send, track reads and clicks, and let SMS fallback cover every other phone.
Compliance
Approval and consent
RCS senders are reviewed before launch, and the same consent rules that apply to marketing SMS apply here.
- Brand and sender verification before your first campaign
- Clear use case and opt-in for promotional messages
- SMS fallback sent under your DLT headers and templates
- Easy opt-out for customers who do not want messages
API and integrations
Build once, reach everyone
Create rich messages in the dashboard, or send them through the API with SMS fallback handled for you.
- Visual builder for cards and carousels
- API for rich messages with automatic SMS fallback
- Webhooks for delivery, read, click and reply events
- Reports that compare RCS and SMS results
- DLT registeredCommercial SMS in India
- Meta WhatsAppBusiness Partner
More from the CPaaS platform
Every channel runs from the same dashboard and API.
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Bulk SMS
Reach every mobile phone in India, smartphone or not. Send offers, alerts and reminders from a DLT registered platform, by dashboard or API.
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WhatsApp Business API
Message customers where they already are. Send offers, alerts and support replies on WhatsApp at scale, from one number your whole team can use.
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2-Way SMS, Long & Short Codes
Turn one-way alerts into conversations. Customers text a keyword or reply to your message, and the reply reaches your team or triggers an automatic response.
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WhatsApp Chatbot
Answer every WhatsApp message in seconds, even at 2am. Our chatbots handle common questions, collect lead details and book appointments, then pass the chat to your team.
FAQs
Questions about rcs business messaging
Still unsure? Call +91 70180 62319 or message us on WhatsApp.
Which phones receive RCS messages?
RCS works on Android phones with RCS turned on in the default messages app, which covers a large share of smartphones in India. Phones that cannot receive RCS get a regular SMS instead, so you still reach every customer.
Is RCS better than SMS?
For marketing and customer updates, usually yes. RCS shows your verified brand, images and buttons, and tells you who read the message. SMS still reaches every phone, including feature phones, which is why we send SMS as a fallback.
Is RCS the same as WhatsApp?
No. RCS arrives in the phone's built-in messages app and needs no app download. WhatsApp needs the WhatsApp app and uses Meta's templates and pricing. Many businesses use both, and we run both on one platform.
How long does RCS approval take?
It depends on the review of your brand and use case. We prepare the submission with you so that it has everything the reviewers ask for, which avoids back and forth.
Can customers reply to RCS messages?
Yes. Customers can tap suggested replies or type a message, and replies reach your team or an automated flow.
How much does RCS messaging cost?
It depends on message type and volume. Book a demo and we will send a written quote.
Book a demo
See rcs business messaging in a live demo
Pick a 30-minute slot. We show the platform, answer your questions and send a written quote after the call.